Engine optimization digital

Learn SEO – Search engine optimization – Digital Marketing SEO – Program Summary As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. In modern Digital Marketing or products and services promotion SEO has a critical role. What Is SEO Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results – often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. Program Contents SEO How do search engines Work? Introduction to search engines Links Indexing Retrieval Ranking Layers On Site Optimization What is on site optimization On site factors Meta tags Keyword density Image alt text Internal linking SEO copywriting (content optimization) Off Site Optimization What is off site optimization Offsite factors Links Anchor text Anchor title SEO Facts and Figures How important is SEO today? Search is still the biggest game in town Program Name: SEO Training Track: Web Development Duration: Two Months Program Fee: 10,000/- *** for limited time only, complete your registration to avail special discount offerings. *Monthly Installment Options available for deserving students. Eligibility: Metric or Equivalent Education For Details Contact Us: A-575, Block 5, KDA Scheme 24, Gulshan-e-Iqbal, and Karachi, Pakistan Call: PTCL: 3498-OMNI (6664) | M: 03377222191 | 0312216 9325 I03122169321 E: [email protected] | www.omni-academy.com IFb: www.facebook.com/Omniacademy

Advanced Search Engine Optimization Omni Academy provide advanced search engine optimization (SEO) training to enhance digital marketing capabilities of individual and organizations. As a Digital marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. In modern Digital Marketing or products and services promotion SEO has a critical role. What Is SEO Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results – often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. SEO Course Contents SEO Introduction • How do search engines Work? • Introduction to search engines • Links • Indexing • Retrieval • Ranking • Layers On Site Optimization • What is on site optimization • On site factors • Meta tags • Keyword density • Image alt text • Internal linking • SEO copywriting (content optimization) Off Site Optimization • What is off site optimization • Offsite factors • Links • Anchor text • Anchor title SEO Facts and Figures • How important is SEO today? • Search is still the biggest game in town Program Name: SEO – Digital Marketing Training Track: Digital Marketing Duration: Two Months *Monthly Installment Options available for deserving students. Eligibility: Basic Understanding of Web Technology such as HTML, Google Search, Use of Internet Browser For Details Contact Us: 0312.2169 325, 0337.7222 191, PTCL: 3498-OMNI (6664) | E: [email protected] I www.omni-academy.com http://www.omni-academy.com/no-1-digital-marketing-institute-in-karachi/

SEO Search Engine Optimization. With New Year Discount Offer. We are alive to witness a time when humankind is using computer technology to push the limits of knowledge and freedom. We connect into the digital world through the Medium of Internet. Information and services are available at our convenience, making human contact usually now people are willing to use Internet. We can say everybody is now dependent on the internet facility and it is now main accessory of life. Rather than that now internet is not only using to get the information, we are doing businesses, entertainment, social working, information and data sharing, and many things that earlier we are not supposed to do it in this virtual world. But now it is happening. Due to the businesses and other service oriented works that are happening in this world, people would like that in the SEARCHING their sites would be NO.1. How this would be possible that your site become familiar and in searching it is coming up in top five rank. Search Engine Optimization is one of the method that usually used to get the site up and up. It has two major areas, Off Page and On Page... In this training program the both areas has been covered in detail. Join us and Become a SEO Expert in the E-World. Search Engine Optimization training or SEO Training is high in demands. Because Business oriented people are changing their marketing strategy and want to use this medium effective and effective. Search Engine Optimization training in Karachi, there are very few people know about its right strategy. There are so many ways to do SEO on your site... Like WHITE HAT SEO, GRAY HAT SEO and BLACK HAT SEO. Sometimes people are doing marketing but they don't familiar with policies of renowned search engines and unintentionally their sites becomes under the area of Black SEO area and banned by the top notch search engines. So in this SEO Course, you will become a SEO engineer and learn the real time SEO - Search Engine Optimization techniques that would be helpful for your website and further the tools that is effective to understand and learn the seo like Google web analytic, Google web master, Keyword Analysis be also a part of this training course. The SEO course is also renowned with the different name in the market like web marketing, internet marketing, digital marketing and etc. But actually the SEO - Search Engine Optimization in key area where to optimize your website through on-page and off-page methodology. Dr. M. S. Waqar PhD, MBA, MS, M.Sc PMP, CISA, CISSP, ITIL v3 Foundation MCSE, MCDBA, A+ Educational Design & Program Consultant br> Honorary President of 3D GROUP Honorary President of IMRTC ASIA and Pakistan Chapter Honorary Chief Trainer of 3D EDUCATORS ? TRAINERS & CONSULTANTS Honorary Chief Technology Officer of 3D SOLUTIONS Over Seventeen Years of Professional Experience in the field of IT, Project Management and Technology Management. He has enormous experience in the Programming Languages, databases, Data-Centers and E-Commerce Solutions. Further he has extensive experience and knowledge of I.T. Audit and System Security Audit and its implementation where have written a complete manual and guidelines for ISACA Chapter USA. Extensive knowledge and practical experience about Project Management, Planning and its implementation with the latest and updated knowledge related to PMI Chapter ? USA. Right now he is engaged with various projects with the platform of 3D GROUP. In his tenure, he has implemented more than 1500+ Projects timely and successfully. Further he has trained almost 50000 candidates in different countries of world. 03222083032 - 922134662474 3d.kamal@gmail.com Views: 8

Learn SEO – Search engine optimization SEO – Program Summary As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. In modern Digital Marketing or products and services promotion SEO has a critical role. What Is SEO Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results – often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. Program Contents SEO How do search engines Work? Introduction to search engines Links Indexing Retrieval Ranking Layers On Site Optimization What is on site optimization On site factors Meta tags Keyword density Image alt text Internal linking SEO copywriting (content optimization) Off Site Optimization What is off site optimization Offsite factors Links Anchor text Anchor title SEO Facts and Figures How important is SEO today? Search is still the biggest game in town Program Name: SEO Training Track: Web Development Duration: Two Months Program Fee: 10,000/- *** for limited time only, complete your registration to avail special discount offerings. *Monthly Installment Options available for deserving students. Eligibility: Metric or Equivalent Education For Details Contact Us: A-575, Block 5, KDA Scheme 24, Gulshan-e-Iqbal, and Karachi, Pakistan Call: PTCL: 3498-OMNI (6664) | M: 03377222191 | 0312216 9325 I03122169321 E: [email protected] | www.omni-academy.com IFb: www.facebook.com/Omniacademy

Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links is another SEO tactic. In modern Digital Marketing or products and services promotion even using Social Marketing SEO has a critical role to bring customers to your eCommerce website. #optimization #Website #E-commerce #Omni Academy #SEO #Social Marketing #Digital Marketing #Back links # HTML #website optimization #search engine #eCommerce website Views: 2

Digital Marketing Training Classes in Lahore Pakistan By Student Shelter In Computers Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. Digital Marketing Course cover Search Engine Optimization (SEO), Search Engine Marketing (SEM) also known as Pay per Click (PPC), Email Marketing, SMS Marketing, Social Media Marketing (SMM) and Social Media Optimization (SMO). We cover Social Media Marketing (SMM) and Social Media Optimization (SMO) in depth. However other aspects of Digital Marketing will be added gradually in this training. Visit our Web: http://www.stscomps.com/ or http://www.stscomps.com/seotrainings.htm For Training, please Contact us! Student Shelter In Computers Abbas Shahid Baqir(Director) Skype: abbaslums E-mail: [email protected] Cell: +923004738405 from Dec 2nd

Digital Marketing Professional Training & Diploma Join Pakistan’s Best Advanced Digital Marketing Program designed for Working Professionals & Job Seekers. * 100% Practical & Project-focused Skills * Search Engine Optimization & Google Marketing * Social Media Branding & Social Marketing * E-mail Newsletter Designing & E-marketing * YouTube Video Production & Channel Marketing Visit http://newcastle.com.pk/it/digital-marketing-training-lahore.html NEW CASTLE CENTER OF TECHNOLOGY, BUSINESS & SKILL DEVELOPMENT 0300-8167111, 0336-8167111

Digital Media Marketing Special 10 Days Training in Lahore Join Pakistan 's Best Advanced Digital Marketing Program designed for Working Professionals & Job Seekers. 100% Practical & Project-focused Skills Search Engine Optimization & Google Marketing Social Media Branding & Social Marketing E-mail Newsletter Designing & E-marketing YouTube Video Production & Channel Marketing New batch starts on 22-May, Timing 3-5 pm. Course info & registration on https://newcastle.com.pk/it/digitalmedia.html NEW CASTLE INSTITUTE, LAHORE 03008167111, 03368167111 from May 22nd

Search Engine Optimization (SEO) ? World Wide Web Background ? Search Engines Background ? Important abbreviations used in SEO ? Important codes used in SEO ? Search Engines & Search Engine Crawlers a. Search Engines b. Background working of Search Engines c. Crawling & Indexing d. Activities performed by Search Engines ? Introduction to SEO a. What is SEO? b. Why SEO is important? c. Why optimize your web site? d. Search Engine Optimization Vs Search Engine Friendly Website e. On-Page Vs Off-Page f. SEO Goals ? Black-hat, grey-hat & white-hat SEO techniques with respect to their impacts a. White Hat - Following search engines' guidelines b. Grey Hat - Bypassing search engine’s guidelines c. Black Hat - Ignoring search engine’s guidelines, Instead stuffing factors, doing unethical optimization, spamming etc ? Advantages /Disadvantages Black-hat, grey-hat & white-hat SEO techniques ? White hat SEO techniques a. Advantages b. Dis-Advantages ? Grey hat SEO techniques a. Advantages b. Dis-Advantages ? Black Hat SEO Techniques a. Advantages b. Dis-Advantages ? Keywords Analysis a. KEI (Keywords Effectiveness Index) b. On-Page Keywords Content Analysis c. On-Site Keywords SERP Analysis ? Geo targeting a. Directing SEO efforts to specific geographical location b. Targeting specific market c. Very focused promotional approach d. Very fruitful for local businesses e. Real results can be achieved by minimum marketing budgets f. Improved conversion rate g. It enables you to dominate your local niche ? Website Domain ? On-Page Optimization Vs Off-Page Optimization a. Difference between on-page and off-page b. On-Page – Search Engine Friendliness c. Off-Page – Improving credibility ? Known Google Ranking Factors ? On Page Optimization 1.Domain Canonical Issues 2.Website planning & Structure 3.URL structure 4.HTML/CSS Validation according to W3C standards 5.Landing Page Optimization 6.Title & Heading Tags 7.Meta Content of a webpage (Title, Description & Keywords) 8.Heading Tags 9.Content Copywriting & Optimization 10. Search Engine Optimized Copywriting 11. Amount of content (text Vs html) 12. Content Canonical Issues 13. Image Optimization 14. Usability Testing & Website Testing 15. Number of links per page (Internal/External) 16. Anchor text optimization 17. HTML Sitemap Vs XML Sitemap 18. Robots.txt 19. Customized/Optimized 404 error page 20. PageRank flow strategy & Implementation 21. Do Follow/ No Follow 22. Server reliability/Uptime 23. Website update frequency & its impact on search engine rankings 24. Total number of indexed pages 25. Visitors demographics 26. Bounce rate 27. Cloaking 28. Hidden Text 29. Framing ? SEO copy writing ? On-Page Competitors Intelligence & Analysis ? Off Page Optimization 1. Server geographical location & its impact 2. Fast indexing of website 3. Social Bookmarking 4. Number of inbound links and their impact 5. Links with in networks of sites 6. Link building (Optimal Back-linking) 7. Press Releases, Articles, Blogs, Intelligent Posting/Commenting 8. Region Specific Targeting & Global Targeting Whatsapp: 03035530865, 03219606785 Views: 2

Industry best advanced search engine optimization (SEO) training to enhance digital marketing capabilities of individual and organizations. As a Digital marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. In modern Digital Marketing or products and services promotion SEO has a critical role. What Is SEO Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results - often referred to as "natural," "organic," or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. Duration: Two Months * Monthly Installment Options available for deserving students. * Eligibility: Basic Understanding of Web Technology such as HTML, Google Search, Use of Internet Browser Views: 28

Omni Academy Digital Marketing Specialization program cover several aspects of the modern digital marketing environment, program specially designed for young professional, marketing students and marketeer to provide in-depth knowledge on digital marketing topics such as digital marketing analytics, modern web development, digital graphic design, search engine optimization, social media marketing and email marketing techniques. #Digital Marketing #Omni Academy #Digital #Marketing #Search Engine optimization #Social #Media #Marketing #Email Marketing #digital marketing analytics Views: 3

This is a chance for Students of Bachelors and Master Programs, Fresh graduates and Freelance developers to learn SEO tips, techniques, methodologies and software to attain top organic search engine ranking of your websites. Training is cooked to serve the needs of upcoming market trends where 1 person out of 3 is working online, this workshop helps you to understand: blogging, adsense, affiliate marketing & free lancing work finding Digital Marketing Course Outline 1. Introduction to Digital Marketing 2. SEO (Search Engine Optimization) 3. ON Site / ON Page SEO Strategies 4. OFF Site / OFF Page SEO Strategies 5. SEM (Search Engine Marketing) 6. Concept of White, Black and Gray Hat SEO 7. Keyword Research and Google Keyword Planner 8. Concept of Local SEO and Organic SEO 9. OnPage and OffPage SEO Audit with SEO Tools 10. Blog Making with Onsite SEO 11. Google Analytics and Webmasters 12. Backlink Strategy (Link Building Techniques) 13. Google Algorithms (Google Updates) 14. Article Submission 15. Blog and Forum Posting 16. Email Marketing 17. SMS and WhatsApp Marketing 18. Mobile SEO 19. Social Media Marketing (SMM) 20. Social Media Optimization (SMO) 21. Online Reputation Management (ORM) 22. Designing for Social Media 23. Business Setup Ideas 24. One Page Web Development 25. Domain Registration 26. Google Adsense 27. Freelancing on Fiverr (Work from Home to Earn Money Online) 28. SDC Exam for Certification

COURSE DESCRIPTION: We are alive to witness a time when humankind is using computer technology to push the limits of knowledge and freedom. We connect into the digital world through the Medium of the Internet. Information and services are available at our convenience, making human contact usually now people are willing to use the Internet. We can say everybody is now dependent on the internet facility and it is now the main accessory of life. Rather than that now the internet is not only using to get the information, we are doing businesses, entertainment, social working, information and data sharing, and many things that earlier we are not supposed to do it in this virtual world. But now it is happening! Due to businesses and other service-oriented works that are happening in this world, people would like that in the SEARCHING their sites would be NO.1. How this would be possible that your site becomes familiar and in searching it is coming up in the top five ranks on Google, Yahoo, or MSN, Bing Etc. There are so many Digital Marketing Techniques and have various methods to make your site on top, where renowned methods Search Engine Optimization, Social Media Marketing, Search Engine Marketing, which we are offering and covering comprehensively in the Digital Marketing Course. This training Diploma in Digital Marketing or you can say that Digital Marketing Course in Pakistan, or Digital Marketing course in Karachi, where above-mentioned areas are being covered in detail. Join & Become a Digital Marketing Expert in the E-World. Views: 7

About 95% of SEO requires little or no technical knowledge and you do not need any programming skills. SEO is about attention to detail. There are around 200 factors that Google considers when deciding who comes first and who comes last in the search engine listing, in response to a search inquiry. You just need to make sure that you have more boxes ticked than your competitors. #SEO #Google #Omni Academy #Search #Enginge #Optimization #Search engine optimization #SEO techniques #White hat SEO Views: 6

Join Pakistan's Best Advanced Digital Marketing Program designed for Working Professionals & Job Seekers. 100% Practical & Project-focused Skills Search Engine Optimization & Google Marketing Social Media Branding & Social Marketing E-mail Newsletter Designing & E-marketing YouTube Video Production & Channel Marketing 50% off if register before 1st. Jan 2018. NEW CASTLE CENTER OF TECHNOLOGY, BUSINESS & SKILL DEVELOPMENT 0300-8167111, 0336-8167111 56-C, Milad Chowk, Nawab Town, Tokhar Niaz Baig, 1.5 km Raiwind Road, LAHORE Views: 5

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Digital Marketing Digital/Internet Marketing Course Contents Digital/Internet Marketing training curriculum follows the Google Adwords Certification standards which are designed to meet the requirements of next generation marketing needs. Introduction Why your Business Needs a Website How to create your website and make it look good Build your Online Marketing Plan Five Smart Ways to Promote your Business Online How to Build a Community of Loyal Fans Google Apps for Business Intro to Online Advertising Case Study Search Engine Marketing The Search Ecosystem - the Search Landscape Getting on Google and the Benefits of Being on Google How your Website is Found on Google Google Real-Time Insight Finder - Demo Video Case Study: Shoplet Resource: Essentials for new advertisers Resource: Google Trends Resource: Think With Google Insights Resource: Google Alerts Resource: Google Global Market Finder Resource: Google Business Channel Search Advertising What is AdWords? Search Advertising and Google AdWords Search 101 - Introduction to Search Search 102 - Getting started with AdWords Search 201 - Tools to Build Keywords and Ad Groups Search 202 - Tools to Build Ads and Advanced Ad Types Search 301 - Reporting and optimization Search 302 - Bidding Tools and AdWords Campaign Experiments Resource: AdWords Help Center Resource: Google AdWords Keyword Planner Resource: Certification Display Advertising Introduction to Google Display Network Google Display Network Case Study: The Bedder Way Display 101 - Introduction to Display Display 102 - Google's Display Offering Display 201 - Topic Targeting Display 202 - Placement Targeting Display 203 - GDN Reserve Display 204 - Interest Categories Display 205 - Keyword Contextual Targeting Display 206 - Remarketing Case Study: Jordan Brand Mobiles Introduction Mobile Ecosystem - the Mobile Landscape Mobile 101 - Mobile Ads, Devices and Sites Mobile 102 - Mobile Search Ads Overview and Ad Formats Mobile 103 - Mobile Display & AdMob: Overview and Ad Formats Mobile 104 - Mobile Video Ads Overview and Ad Formats Local – the What, the Why, the How Serve On-The-Go Customers via Mobile Phones Mobile 201 - Campaign Set Up: The Basics of Setting Up a Campaign Mobile 202 - Implementing Ad Formats: Campaign Set Up Mobile 301 - Optimising Mobile Campaigns: Tools and Strategies, With a Focus on Search Mobile 302 - Display Optimisation Tools: Deep Dive Into Display Optimisation Tools Mobile 303 - Reporting Tools: Deep Dive Into Strategies and Tools Case Study: EasyJet Resource: Our Mobile Planet Resource: Building Smartphone Optimized Websites Social Social Ecosystem - the Social Landscape Social 101 - Engagement Social 102 - Relevance Social 103 - Hangouts How to Use Google+ and Make Social Work for You Social 301: Accountability Case Study: H&M Analytics Understand What Works Through Measurement Google Analytics: The What, The Why, The How Introduction to Google Analytics How Google Analytics Works Navigating Google Analytics, Part I Navigating Google Analytics, Part II Getting Started with Google Analytics A/B Experiments with Google Website Optimizer Multivariate Experiments with Google Website Optimizer Phone Webinar: Website Optimizer, What Should I Test? Case Study: HelmetTown.com Success Story Resource: Develop Your Analysis Skills Resource: Google Analytics Yasir Plaza Khanna Pul Qadeer Khan Road KRL Road Near Alfalah Bakers - Govt Recognized Education Institute www.ipatsedu.com ipatsedu@gmail.com We have experienced trainers with more than 14 year’s of experience and also undertakes accounting projects for Dubai, Saudia, US, Australia, & UK. IPATS Govt recognized education Khanna Pul Rawalpindi